Tag Archives: Feminism

You had ONE JOB, Women’s Running.

What's wrong with this picture?
What’s wrong with this picture?

Dear Women’s Running:

On your website, you claim your mission is

to create a high-quality magazine for smart, successful women who use running to balance and enrich their lives.

As a smart, successful woman who uses running to balance and enrich her life, I would seem to be your target audience. Yet when I went to the bookstore yesterday, of the three running magazines available, yours was the only one I elected not to buy.

Let’s talk about how this month’s cover convinced me that your magazine, despite its appealing name, was not for me at all.

WEIGHT-LOSS SPECIAL ISSUE

YOUR FITTEST YEAR EVER!
* Run Off Pounds
* The Best Workouts to Slim Down
* Nutrition Tips From “The Biggest Loser” Trainer

“Run Off Pounds”? Is a magazine called Women’s Running really treating its eponymous sport as nothing more than the means to an end? As a runner, I don’t need the best workout to slim down. I need the best workout to strengthen my core, increase my endurance and reduce my risk of injuries. Slimming down is usually a natural side effect of such workouts, but it is not the reason I train. And to hell with “The Biggest Loser” — I want to know what Joan Benoit and Deena Kastor eat.

A magazine targeting female athletes really ought to know better than to approach its readers with the same tired old “you’re-too-fat” trope Woman’s Day and Family Circle have been pitching to bored housewives for the last 80 years.

Next on your cover, I found this gem:

#NERDALERT: BEST NEW RUNNING WATCHES, FITNESS TRACKERS, HEADPHONES AND MORE

What’s the message here? Female athletes who use electronic training tools designed to help them train better are nerds? If so, then why is Teri Hatcher — whom you dub a “hot momma” — wearing what appears to be an enormous running watch in your badly Photoshopped cover image?

Below that, we have:

PULLUP CHALLENGE — Totally Possible!
THE LEGAL PERFORMANCE-ENHANCING DRUG
HOT TIPS — Make Winter Running (Kinda) Fun

OMG, you guys. Did you know it’s totally possible for women to do pullups? Apparently we can do it if we take enough PEDs. And I’m so glad there’s a way to make a completely voluntary activity I do for my own enjoyment “kinda fun.”

Just to be sure women don’t miss the message that looks are everything, Women’s Running drives the point home with this little coup de grace:

CLAWS OUT! Race-Day Nail Art

Race.
Day.
Nail.
Art.

Is this a tribute to the late Florence Griffith-Joyner? If not, it’s quite possibly the most inappropriate thing I’ve ever seen — and I taught sophomores for five years. I have run two marathons, six half-marathons, and too many shorter races to count, and I can assure you that I have never once given even one-tenth of one percent of a damn about how my nails looked on race day.

Based on your mission statement, I can draw only one of two conclusions: Either you’ve failed miserably, or you’ve got some spectacularly incompetent people making decisions about how to market your content to your target audience, because this smart, successful woman finds your January/February cover to be one of the most unconscionably patronizing messes of misogynistic bullshit she’s ever seen.

Emily

What a drunk-dialer revealed

A few years ago, I got an unexpected phone call from a stranger who used such a familiar tone and had such a common name that it took me a minute to realize he wasn’t any of a dozen casual acquaintances who might have my number.

The conversation went like this:

ME: Hello?
DRUNK DIALER: Happy Memorial Day!
ME: Um … happy Memorial Day?
DD: Huh-huh. Do you know who this is?
ME: No, can’t say as I do.
DD: Huh-huh. This is John. Huh-huh.
ME: John who?
DD: Huh-huh. You don’t know who this is?
ME: No, I really don’t. John who?
DD: Huh-huh. You mean, you talk to ALL these guys, that you’d know all these guys named John?
ME: I know a lot of people named John, but I’m pretty sure you’re not one of them. I think you have the wrong number.
DD: Oh, you know me.
ME: Really. Well, if I know you, then how did we meet?
DD: It was the other night. I think it was at a bar.
ME: I haven’t set foot in a bar in six years. You have the wrong number.

I hang up. Not five minutes later, Drunk Dialer calls back.

DD: So you really don’t know me?
ME: No, and I don’t want to.
DD: I know you know me. We were drinking, and —
ME: No. We were not drinking, because I don’t drink. I’m sorry, but you have the wrong number.
DD: Huh-huh. Are you bisexual?
ME: No. I am happily married, my husband is bigger than you, and if you call this number again, he’s going to kick your ass. *Click*

At the time, the conversation struck me as being a harmless annoyance. But in thinking about it now — in the context of national discussions about serial rapists, street harassers and mass shooters — I find it unsettling, because it’s full of red flags that reveal the same kind of self-entitled, women-owe-me-attention mindset that motivates the Elliot Rodgers of the world.

Let’s look at those red flags:

1. “You mean, you talk to ALL these guys?” How sexist do you have to be to expect me to justify my relationships to you, random caller?

2. “Oh, you know me.” If you’re so certain I know you but am pretending I don’t, that should be a pretty good clue that I don’t want to talk to you — so back off.

3. The second call. If a woman hangs up after repeatedly explaining you have the wrong number, there is absolutely no legitimate reason to call again.

4. “Are you bisexual?” Based on this question, I’m guessing a woman told him she was a lesbian so he’d go away, and when that didn’t work, she gave him a fake number. “I’m a lesbian” means “Leave me alone,” not “Keep trying.”

5. Stopping only after I mentioned my husband. Drunk Dialer didn’t respect a woman in a bar who did not want to talk to him. He didn’t respect a woman on the telephone who did not want to talk to him. The only thing he respected was the threat of a physical confrontation with another man.

Women should not have to justify our friendships, argue, lie about our sexual orientation, give out fake telephone numbers, or issue threats to deflect unwanted attention. We shouldn’t even have to say “No, thank you.”

If I’m busy or you seem weird, I’m probably not going to acknowledge you at all. And that’s OK. You are not entitled to a woman’s attention simply because you want it. Please keep that in mind and plan accordingly.

Emily